47
Grey Tie
Skip itHigh returns (7.2%) — this niche doesn't clear our bar today.
Price range
Good$5.94–$39.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good64%top-5 brand share — brands hold most of the demand
Avg price
Good$13.60avg listing price — sweet spot $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Growth
Good+23.5%90-day search growth — must beat 0% to launch
Review moat
Okay3,508.6avg incumbent reviews — the moat a new listing must climb
Market size
Okay$109K$109K/yr · 170K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad7.2%return rate — above 5% kills the launch gate