45
Godzilla Costume
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$44.68avg listing price — sweet spot $15–$100
Review moat
Great126.64avg incumbent reviews — the moat a new listing must climb
Price range
Great$10.31–$104.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+39.8%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.0%return rate — above 5% kills the launch gate
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad$64K$64K/yr · 356K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale