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Girls Leggings Size 10-12

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Soft demand (-42.5% this quarter) — this niche doesn't clear our bar today.

Market size 59Growth 4Conversion 14Competition 94Returns 21Price range 77Avg price 86Brand share 72Review moat 25Quality gap 28

Competition

Great21%

top-5 click share — an open shelf

Avg price

Great$19.23

avg listing price — sweet spot $15–$100

Price range

Great$6.15–$45.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Market size

Good$471K

$471K/yr · 2.2M searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,587.57

avg incumbent reviews — the moat a new listing must climb

Returns

Bad6.1%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-42.5%

90-day search growth — must beat 0% to launch

Search terms