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Girls Butterfly Shorts Size 10-12

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A small market ($12K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 67Conversion 12Competition 69Returns 23Price range 77Avg price 82Brand share 65Review moat 63Quality gap 25

Avg price

Great$17.98

avg listing price — sweet spot $15–$100

Price range

Great$9.26–$34.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Growth

Good+48.0%

90-day search growth — must beat 0% to launch

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Review moat

Good974.7

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$12K

$12K/yr · 73K searches

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