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Ghostbusters Costume Kids
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$30.39avg listing price — sweet spot $15–$100
Price range
Incredible$15.70–$49.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good616avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Returns
Bad6.6%return rate — above 5% kills the launch gate
Growth
Bad-14.4%90-day search growth — must beat 0% to launch
Market size
Bad$51K$51K/yr · 328K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale