51
French Cut Underwear for Women
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.7%) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible$30.36avg listing price — sweet spot $15–$100
Price range
Great$9.34–$64.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+22.8%90-day search growth — must beat 0% to launch
Returns
Okay3.4%return rate — above 5% kills the launch gate
Market size
Okay$142K$142K/yr · 670K searches
Review moat
Bad6,814.83avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale