47
Formula 1 Shirt
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Review moat
Incredible76.47avg incumbent reviews — the moat a new listing must climb
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$55.53avg listing price — sweet spot $15–$100
Price range
Good$17.88–$135.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+14.8%90-day search growth — must beat 0% to launch
Market size
Okay$198K$198K/yr · 851K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.8%return rate — above 5% kills the launch gate
Brand share
Bad94%top-5 brand share — brand-locked demand
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale