28
Fleur De Lis
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Review moat
Great258.33avg incumbent reviews — the moat a new listing must climb
Avg price
Great$17.84avg listing price — sweet spot $15–$100
Price range
Good$6.95–$37.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.3%return rate — above 5% kills the launch gate
Brand share
Bad90%top-5 brand share — brand-locked demand
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-27.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$19K$19K/yr · 210K searches
Signals Low Review Barrier