47
Family Passport Holder for 5
Skip itA small market ($76K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.20avg listing price — sweet spot $15–$100
Brand share
Great47%top-5 brand share — no brand owns this niche
Price range
Great$7.05–$106.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Review moat
Okay1,781avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.1%return rate — above 5% kills the launch gate
Market size
Bad$76K$76K/yr · 118K searches