47
Fall Shirt
Skip itA small market ($9K/yr) — this niche doesn't clear our bar today.
Competition
Great20%top-5 click share — an open shelf
Growth
Great+73.2%90-day search growth — must beat 0% to launch
Brand share
Great56%top-5 brand share — no brand owns this niche
Price range
Good$6.26–$26.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.67avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad4,024.84avg incumbent reviews — the moat a new listing must climb
Returns
Bad10.6%return rate — above 5% kills the launch gate
Market size
Bad$9K$9K/yr · 367K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale