52
Evil Eye Ring
Worth a lookShows a fragmented shelf (top 5 take 25% of clicks), but weak search conversion (0.9%) keeps it on the watch list.
Competition
Great25%top-5 click share — an open shelf
Review moat
Great250.92avg incumbent reviews — the moat a new listing must climb
Avg price
Great$18.69avg listing price — sweet spot $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Okay3.0%return rate — above 5% kills the launch gate
Price range
Okay$6.45–$209.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-8.7%90-day search growth — must beat 0% to launch
Market size
Bad$72K$72K/yr · 416K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand