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Essentials Hoodie
Skip itSoft demand (-46.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$38.54avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Price range
Great$9.31–$88.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$351K$351K/yr · 6.1M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,667.72avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Returns
Bad6.0%return rate — above 5% kills the launch gate
Growth
Bad-46.2%90-day search growth — must beat 0% to launch
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale