Skip to content
37

Emo Costume

Skip it

A small market ($6K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 29Conversion 11Competition 49Returns 26Price range 55Avg price 77Brand share 67Review moat 52Quality gap 53

Avg price

Great$15.77

avg listing price — sweet spot $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Price range

Good$4.97–$27.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,417.08

avg incumbent reviews — the moat a new listing must climb

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+2.9%

90-day search growth — must beat 0% to launch

Returns

Okay5.0%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$6K

$6K/yr · 43K searches

Reviews