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Duo Costumes for Best Friends
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.06avg listing price — sweet spot $15–$100
Price range
Great$8.76–$96.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great47%top-5 brand share — no brand owns this niche
Review moat
Great419.27avg incumbent reviews — the moat a new listing must climb
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+13.2%90-day search growth — must beat 0% to launch
Returns
Bad9.3%return rate — above 5% kills the launch gate
Market size
Bad$12K$12K/yr · 547K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale