46
down booties
Skip itSoft demand (-61.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$36.55avg listing price — sweet spot $15–$100
Price range
Incredible$15.65–$92.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great28%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Okay3.3%return rate — above 5% kills the launch gate
Review moat
Okay2,488.59avg incumbent reviews — the moat a new listing must climb
Market size
Bad$45K$45K/yr · 175K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-61.5%90-day search growth — must beat 0% to launch
Signals No Dominant Brand