26
donut costume for kids
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Price range
Great$14.27–$38.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$21.95avg listing price — sweet spot $15–$100
Review moat
Great236.47avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$0$0/yr · 36K searches
Growth
Bad-72.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad18.2%return rate — above 5% kills the launch gate