48
disco shirt
Skip itHigh returns (17.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$26.46avg listing price — sweet spot $15–$100
Competition
Great22%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Price range
Great$10.98–$51.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good973.54avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad$73K$73K/yr · 286K searches
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Returns
Bad17.8%return rate — above 5% kills the launch gate