50
dale earnhardt
Worth a lookShows a sweet-spot price point ($24.07 avg), but weak search conversion (0.5%) keeps it on the watch list.
Avg price
Incredible$24.07avg listing price — sweet spot $15–$100
Review moat
Great184.77avg incumbent reviews — the moat a new listing must climb
Price range
Great$12.49–$51.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great27%top-5 click share — an open shelf
Growth
Good+38.4%90-day search growth — must beat 0% to launch
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Okay4.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$47K$47K/yr · 358K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale