43
crown
Skip itHigh returns (6.8%) — this niche doesn't clear our bar today.
Market size
Great$1.2M$1.2M/yr · 5.1M searches
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Price range
Okay$6.06–$21.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,766.75avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.86avg listing price — sweet spot $15–$100
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad6.8%return rate — above 5% kills the launch gate
Signals High Returns