43
couples costumes for adults
Skip itHigh returns (13.2%) — this niche doesn't clear our bar today.
Avg price
Incredible$30.66avg listing price — sweet spot $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Price range
Great$7.97–$53.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,325.06avg incumbent reviews — the moat a new listing must climb
Market size
Okay$125K$125K/yr · 8.1M searches
Growth
Bad-16.2%90-day search growth — must beat 0% to launch
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad13.2%return rate — above 5% kills the launch gate