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coast guard
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$28.73avg listing price — sweet spot $15–$100
Price range
Great$6.96–$108.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good721.5avg incumbent reviews — the moat a new listing must climb
Growth
Good+29.1%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Returns
Okay3.6%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$36K$36K/yr · 144K searches