46
cashmere beanie
Skip itSoft demand (-85.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$38.68avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Brand share
Great55%top-5 brand share — no brand owns this niche
Review moat
Good1,112.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$9.35–$168.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$117K$117K/yr · 246K searches
Returns
Okay5.0%return rate — above 5% kills the launch gate
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-85.2%90-day search growth — must beat 0% to launch
Signals No Dominant Brand