34
bunny pin
Skip itSoft demand (-91.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Great166.57avg incumbent reviews — the moat a new listing must climb
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Okay$5.61–$23.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.31avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$6K$6K/yr · 57K searches
Growth
Bad-91.7%90-day search growth — must beat 0% to launch