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buffalo plaid shirt womens
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but a small market ($14K/yr) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Avg price
Great$19.63avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$9.32–$34.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+31.8%90-day search growth — must beat 0% to launch
Review moat
Okay1,571.11avg incumbent reviews — the moat a new listing must climb
Returns
Bad10.8%return rate — above 5% kills the launch gate
Market size
Bad$14K$14K/yr · 308K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale