55
bts
Worth a lookShows a sweet-spot price point ($23.24 avg), but a concentrated shelf (top 5 take 77% of clicks) keeps it on the watch list.
Avg price
Incredible$23.24avg listing price — sweet spot $15–$100
Market size
Great$1.9M$1.9M/yr · 4.5M searches
Price range
Great$4.89–$100.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+61.2%90-day search growth — must beat 0% to launch
Review moat
Good545.64avg incumbent reviews — the moat a new listing must climb
Returns
Good2.7%return rate — above 5% kills the launch gate
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Competition
Bad77%top-5 click share — a locked-up shelf
Signals Out of Stock