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bruins sweatshirt
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Incredible97.59avg incumbent reviews — the moat a new listing must climb
Avg price
Great$60.15avg listing price — sweet spot $15–$100
Competition
Great33%top-5 click share — an open shelf
Price range
Great$16.04–$126.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.3%return rate — above 5% kills the launch gate
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$0$0/yr · 98K searches
Growth
Bad-80.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Signals High Price