50
brown hat
Worth a lookShows a sweet-spot price point ($21.14 avg), but soft demand (-9.6% this quarter) keeps it on the watch list.
Avg price
Great$21.14avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Price range
Great$6.96–$46.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$212K$212K/yr · 623K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.2%return rate — above 5% kills the launch gate
Review moat
Bad4,656.36avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand