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42

boys tops tees & shirts

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Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Market size 24Growth 20Conversion 9Competition 98Returns 29Price range 71Avg price 83Brand share 51Review moat 37Quality gap 22

Competition

Incredible7%

top-5 click share — an open shelf

Avg price

Great$18.05

avg listing price — sweet spot $15–$100

Price range

Good$3.95–$42.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,808.08

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Market size

Bad$97K

$97K/yr · 765K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-9.1%

90-day search growth — must beat 0% to launch

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Reviews