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boys shirts
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Avg price
Great$20.05avg listing price — sweet spot $15–$100
Price range
Good$6.22–$39.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$534K$534K/yr · 3.0M searches
Growth
Okay+19.3%90-day search growth — must beat 0% to launch
Returns
Okay3.8%return rate — above 5% kills the launch gate
Review moat
Okay2,735.97avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand