49
boss
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Great$67.67avg listing price — sweet spot $15–$100
Market size
Good$610K$610K/yr · 6.4M searches
Review moat
Good1,314.51avg incumbent reviews — the moat a new listing must climb
Growth
Good+20.4%90-day search growth — must beat 0% to launch
Returns
Okay3.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Price range
Bad$7.15–$894.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Signals High Price