45
book character costumes for adults
Skip itSoft demand (-85.1% this quarter) — this niche doesn't clear our bar today.
Brand share
Incredible28%top-5 brand share — no brand owns this niche
Avg price
Incredible$23.54avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Price range
Great$8.32–$100.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great395.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Bad7.3%return rate — above 5% kills the launch gate
Market size
Bad$16K$16K/yr · 553K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-85.1%90-day search growth — must beat 0% to launch