80
boob tape
Launch itA $4.2M/yr market growing +76.8% this quarter with returns at 2.1% — clears our launch bar.
Market size
Incredible$4.2M$4.2M/yr · 3.6M searches
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Brand share
Great51%top-5 brand share — no brand owns this niche
Growth
Great+76.8%90-day search growth — must beat 0% to launch
Competition
Great36%top-5 click share — an open shelf
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.01avg listing price — sweet spot $15–$100
Returns
Good2.1%return rate — above 6% kills the launch gate
Price range
Good$5.63–$30.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad6,082.66avg incumbent reviews — the moat a new listing must climb