47
blue sneakers
Skip itHigh returns (12.3%) — this niche doesn't clear our bar today.
Competition
Incredible14%top-5 click share — an open shelf
Avg price
Incredible$38.81avg listing price — sweet spot $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Price range
Great$13.95–$112.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+7.8%90-day search growth — must beat 0% to launch
Review moat
Bad6,209.76avg incumbent reviews — the moat a new listing must climb
Market size
Bad$47K$47K/yr · 634K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Returns
Bad12.3%return rate — above 5% kills the launch gate