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blazer jackets for women
Worth a lookShows a sweet-spot price point ($35.13 avg), but high returns (23.2%) keeps it on the watch list.
Avg price
Incredible$35.13avg listing price — sweet spot $15–$100
Market size
Great$1.9M$1.9M/yr · 11.7M searches
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great31%top-5 click share — an open shelf
Price range
Great$10.11–$46.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Bad4,759.52avg incumbent reviews — the moat a new listing must climb
Growth
Bad-27.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Returns
Bad23.2%return rate — above 5% kills the launch gate
Signals High Returns