46
black toddler dress
Skip itHigh returns (11.4%) — this niche doesn't clear our bar today.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Great$18.59avg listing price — sweet spot $15–$100
Price range
Great$10.19–$39.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good62%top-5 brand share — brands hold most of the demand
Review moat
Good904.5avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$85K$85K/yr · 549K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad11.4%return rate — above 5% kills the launch gate
Signals High Returns