47
black durag
Skip itA small market ($43K/yr) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,853.57avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.78avg listing price — sweet spot $15–$100
Price range
Okay$4.29–$19.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Market size
Bad$43K$43K/yr · 55K searches