45
better call saul merchandise
Skip itA small market ($17K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.44avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Great334.53avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.92–$67.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-23.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$17K$17K/yr · 67K searches