50
baby shoes
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but weak search conversion (0.9%) keeps it on the watch list.
Competition
Incredible20%top-5 click share — an open shelf
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Avg price
Great$15.52avg listing price — sweet spot $15–$100
Price range
Good$6.40–$38.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$375K$375K/yr · 2.7M searches
Review moat
Okay2,579.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad6.0%return rate — above 5% kills the launch gate
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale