46
baby potty training underwear
Skip itA small market ($38K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.21avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Price range
Great$11.11–$37.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,470.22avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.0%90-day search growth — must beat 0% to launch
Market size
Bad$38K$38K/yr · 100K searches