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baby mario costume

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A small market ($31K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 60Conversion 10Competition 82Returns 9Price range 86Avg price 95Brand share 52Review moat 73Quality gap 28

Avg price

Incredible$25.80

avg listing price — sweet spot $15–$100

Price range

Great$11.01–$47.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great33%

top-5 click share — an open shelf

Review moat

Good595.25

avg incumbent reviews — the moat a new listing must climb

Growth

Good+36.0%

90-day search growth — must beat 0% to launch

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.4%

return rate — above 5% kills the launch gate

Market size

Bad$31K

$31K/yr · 147K searches

Reviews