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54

aurola sports bra

Worth a look

Shows a fragmented shelf (top 5 take 10% of clicks), but high returns (9.8%) keeps it on the watch list.

Market size 19Growth 69Conversion 13Competition 97Returns 8Price range 80Avg price 89Brand share 83Review moat 34Quality gap 62

Competition

Incredible10%

top-5 click share — an open shelf

Avg price

Great$20.66

avg listing price — sweet spot $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Price range

Great$9.14–$39.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+50.0%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,124.75

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$78K

$78K/yr · 376K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.8%

return rate — above 5% kills the launch gate

Reviews