45
aurola leggings
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible$23.57avg listing price — sweet spot $15–$100
Price range
Great$7.27–$57.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$444K$444K/yr · 3.6M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,153.6avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-13.0%90-day search growth — must beat 0% to launch
Returns
Bad9.0%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals High Returns