46
army
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$26.82avg listing price — sweet spot $15–$100
Brand share
Great46%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Returns
Great1.9%return rate — above 5% kills the launch gate
Price range
Good$5.76–$171.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Review moat
Bad6,368.28avg incumbent reviews — the moat a new listing must climb
Market size
Bad$68K$68K/yr · 973K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand