26
army beanie
Skip itSoft demand (-82.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$15.53avg listing price — sweet spot $15–$100
Price range
Good$10.17–$26.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 5% kills the launch gate
Review moat
Okay3,564.85avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$21K$21K/yr · 31K searches
Growth
Bad-82.2%90-day search growth — must beat 0% to launch