52
angel halo
Worth a lookShows a sweet-spot price point ($17.57 avg), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Avg price
Great$17.57avg listing price — sweet spot $15–$100
Price range
Good$7.27–$28.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+33.5%90-day search growth — must beat 0% to launch
Market size
Good$381K$381K/yr · 387K searches
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay2,766.88avg incumbent reviews — the moat a new listing must climb
Brand share
Bad97%top-5 brand share — brand-locked demand