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alpaca poncho
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Competition
Great25%top-5 click share — an open shelf
Avg price
Great$66.81avg listing price — sweet spot $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Review moat
Good1,123.79avg incumbent reviews — the moat a new listing must climb
Price range
Okay$10.93–$185.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$50K$50K/yr · 268K searches
Growth
Bad-36.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale