45
airplane costume
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$34.98avg listing price — sweet spot $15–$100
Review moat
Great140.54avg incumbent reviews — the moat a new listing must climb
Price range
Great$12.76–$66.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Bad-14.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad9.3%return rate — above 5% kills the launch gate
Market size
Bad$18K$18K/yr · 63K searches