47
abaya
Skip itSoft demand (-61.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$35.20avg listing price — sweet spot $15–$100
Review moat
Great183.84avg incumbent reviews — the moat a new listing must climb
Price range
Great$12.55–$64.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Good62%top-5 brand share — brands hold most of the demand
Market size
Okay$167K$167K/yr · 2.5M searches
Returns
Bad6.9%return rate — above 5% kills the launch gate
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-61.2%90-day search growth — must beat 0% to launch