54
38h bra
Worth a lookShows a fragmented shelf (top 5 take 8% of clicks), but high returns (10.5%) keeps it on the watch list.
Competition
Incredible8%top-5 click share — an open shelf
Avg price
Incredible$27.53avg listing price — sweet spot $15–$100
Price range
Great$10.25–$73.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great56%top-5 brand share — no brand owns this niche
Growth
Okay+11.4%90-day search growth — must beat 0% to launch
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Review moat
Bad8,300.04avg incumbent reviews — the moat a new listing must climb
Market size
Bad$68K$68K/yr · 106K searches
Returns
Bad10.5%return rate — above 5% kills the launch gate
Signals High Returns