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3-6 month boy clothes winter
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Great$18.55avg listing price — sweet spot $15–$100
Price range
Good$5.55–$36.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Growth
Okay+19.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Review moat
Bad23,648.76avg incumbent reviews — the moat a new listing must climb
Market size
Bad$35K$35K/yr · 675K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand